Lucky fans and guests received the VIP treatment at the dedicated hospitality zone, which welcomed over 5,000 guests throughout the tournament
Across all IIHF social platforms, followers never missed a highlight. More than 2,500 video clips were published on the IIHF's social media channels, resulting in over 88m views — an increase of 118 per cent on the previous edition.
The new daily podcast gave fans even more in-depth and behind-the-scenes insights. Over 120,000 listeners tuned in throughout the tournament
Partnership with YouTube ensures fans can easily find the best IIHF content and moments
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